1.0ProMo Cymruhttps://promo.cymru/cy/Nathan Williamshttps://promo.cymru/cy/author/nathan-williams/rich600338<blockquote class="wp-embedded-content" data-secret="y22i94NJkL"><a href="https://promo.cymru/cy/project/going-viral-lessons-learnt/">Going Viral – Lessons Learnt</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://promo.cymru/cy/project/going-viral-lessons-learnt/embed/#?secret=y22i94NJkL" width="600" height="338" title="“Going Viral – Lessons Learnt” — ProMo Cymru" data-secret="y22i94NJkL" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://promo.cymru/wp-includes/js/wp-embed.min.js /* ]]> */ </script> https://promo.cymru/wp-content/uploads/2024/09/FEATURED-IMAGE-SIZE-NEW-PROMO-WEBSITE-18-1.jpg17481240The challenge For our youth information project TheSprout, we wanted to test how we could use TikTok to engage young people. When we hired two young creators to launch and run the account, we expected steady growth and engagement. What we didn’t expect was to go viral overnight. One video from our Pride Cymru campaign […]