{"version":"1.0","provider_name":"ProMo Cymru","provider_url":"https:\/\/promo.cymru\/cy\/","author_name":"Alex","author_url":"https:\/\/promo.cymru\/cy\/author\/alex\/","title":"Synthesising user research: how to do it - ProMo Cymru","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"1k89ePa1Ee\"><a href=\"https:\/\/promo.cymru\/cy\/resource-articles\/synthesising-user-research-how-to-do-it\/\">Synthesising user research: how to do it<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/promo.cymru\/cy\/resource-articles\/synthesising-user-research-how-to-do-it\/embed\/#?secret=1k89ePa1Ee\" width=\"600\" height=\"338\" title=\"&#8220;Synthesising user research: how to do it&#8221; &#8212; ProMo Cymru\" data-secret=\"1k89ePa1Ee\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/promo.cymru\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/63e3cac299c76270f443a5e4_63bc1a7a4acdd56ccb9e9e72_insights.jpeg","thumbnail_width":1200,"thumbnail_height":802,"description":"Listening to your users \u2014 to their needs, goals, and motivations \u2014 is interesting and invaluable. But listening is only the beginning. Once you\u2019ve undertaken user research you need to understand what it means. Synthesising it will help you do this. What is synthesis? Synthesis is a way of processing what you\u2019ve learned and deciding [&hellip;]"}