{"id":18393,"date":"2023-05-01T00:00:00","date_gmt":"2023-04-30T23:00:00","guid":{"rendered":"https:\/\/techforgood.cymru\/resource\/pair-writing-an-introduction\/"},"modified":"2024-09-24T08:13:58","modified_gmt":"2024-09-24T07:13:58","slug":"pair-writing-an-introduction","status":"publish","type":"resource","link":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/","title":{"rendered":"Pair writing: a technique for creating user-centred content"},"content":{"rendered":"<p id=\"\">This resource is for:<\/p>\n<ul id=\"\">\n<li id=\"\">digital, website or communication leads who are responsible for the websites of the charity they work for<\/li>\n<li id=\"\">managers, who have subject knowledge of, and are responsible for, services&nbsp;<\/li>\n<li id=\"\">frontline support workers, or other subject matter experts, who might be asked to help with website content<\/li>\n<\/ul>\n<p id=\"\">It covers:<\/p>\n<ul id=\"\">\n<li id=\"\">what we mean by pair writing<\/li>\n<li id=\"\">its benefits<\/li>\n<li id=\"\">what to do before, during and after a pair writing session<\/li>\n<\/ul>\n<h2 id=\"\">What pair writing is<\/h2>\n<p id=\"\">Pair writing\u2019s a process where 2 people create a piece of content together, in real time (either in-person, or online). One of these people is a comms expert \u2013 such as a communications manager. And the other\u2019s an expert in the topic \u2013 such as a support worker or a service manager.<\/p>\n<p id=\"\">The writing expert brings their skills, knowledge and experience of producing clear, concise and user-focused content. And the subject matter expert (SME) brings their in-depth knowledge and experience of the service and its users. Together they make sure what\u2019s written is useful, accurate and easy to understand.&nbsp;<\/p>\n<h2 id=\"\">I don\u2019t have time to pair write<\/h2>\n<p id=\"\">I know what you\u2019re thinking, \u2018that sounds alright in theory, but 2 people writing together means double the time. And that\u2019s time I don\u2019t have.\u2019&nbsp;<\/p>\n<p id=\"\">Yes? Well, no actually.&nbsp;<\/p>\n<p id=\"\">Your current writing process probably looks a bit like this:<\/p>\n<ol id=\"\">\n<li id=\"\">Identify the need for a new piece of content<\/li>\n<li id=\"\">Collect some background information<\/li>\n<li id=\"\">Draft the content<\/li>\n<li id=\"\">Send it to the SME who knows the most about the service\/campaign\/process and ask them for comments<\/li>\n<li id=\"\">Wait for them to get back to you<\/li>\n<li id=\"\">Receive a document covered in tracked changes (and, if you\u2019re really unlucky, masses of comments too)<\/li>\n<li id=\"\">Start working through the suggested edits<\/li>\n<li id=\"\">Realise that you\u2019re not 100% clear what some of them mean<\/li>\n<li id=\"\">Ask the SME for clarification&nbsp;<\/li>\n<li id=\"\">Wait for them to get back to you<\/li>\n<li id=\"\">When they get back, realise that they\u2019ve responded to most, but not all, of your initial comments, and added new feedback<\/li>\n<li id=\"\">Repeat steps 9 to 11 until you finally reach the point where you\u2019re able to publish the content<\/li>\n<\/ol>\n<p id=\"\">This is a lengthy affair. Pair writing probably takes the same, or less, amount of time. And, if it&#8217;s done well, usually produces a better result.&nbsp;<\/p>\n<h2 id=\"\">The benefits of pair writing<\/h2>\n<p id=\"\">Pair writing sounds laborious. But that\u2019s because the time investment comes at the start and not the end.<\/p>\n<p id=\"\">The majority of the to-ing and fro-ing about purpose, structure, word choice and accuracy is done upfront, instead of when the first draft is finished. Having these conversations at an early stage saves you precious time later on.<\/p>\n<p id=\"\">As well as less document-based back and forth, because the content is fact checked \u2018live\u2019, pair writing means:<\/p>\n<ul id=\"\">\n<li id=\"\">you\u2019re sense checking the content as it\u2019s being written<\/li>\n<li id=\"\">there\u2019s less chance of your questions and feedback being missed, or misunderstood, because you can ask for clarification in real time<\/li>\n<li id=\"\">SMEs learn about creating effective, user-centred content. And comms experts learn more about the intricacies of their organisations\u2019 work<\/li>\n<li id=\"\">a quicker sign-off process<\/li>\n<li id=\"\">better quality content because you\u2019ve agreed its goals at the start<\/li>\n<\/ul>\n<h2 id=\"\">Before the pair writing session<\/h2>\n<p id=\"\">Whether you\u2019re writing a service description, or <a href=\"\/resource\/how-to-create-web-pages-that-help-people-solve-problems-themselves\" target=\"_blank\" id=\"\" rel=\"noopener\">a page of advice content<\/a>, the process is the same. And preparing for your pair writing session means it\u2019ll be more likely to run smoothly once you\u2019re in it.<\/p>\n<p id=\"\">Get in touch with the SME you\u2019re going to work with, and:<\/p>\n<ul id=\"\">\n<li id=\"\">explain what content needs to be produced, for who and why<\/li>\n<li id=\"\">describe what pair writing is and its benefits&nbsp;<\/li>\n<li id=\"\">answer any questions they have about it<\/li>\n<li id=\"\">tell them why they\u2019re the best person to be involved<\/li>\n<li id=\"\">run through how the session will work and how long it\u2019ll last<\/li>\n<li id=\"\">set a date and time<\/li>\n<li id=\"\">arrange a space where you won\u2019t be disturbed<\/li>\n<\/ul>\n<p id=\"\">Then follow up with a short email summarising what you\u2019ve both agreed.<\/p>\n<h2 id=\"\">At the start of the session<\/h2>\n<h3 id=\"\">Agree the user needs<\/h3>\n<p id=\"\">User needs are <a href=\"https:\/\/www.gov.uk\/service-manual\/user-research\/start-by-learning-user-needs#:~:text='User%20needs'%20are%20the%20needs,so%20achieve%20their%20policy%20intent\" target=\"_blank\" id=\"\" rel=\"noopener\">the needs that a user has of a service<\/a>. Starting by talking about these needs helps you focus on what the content needs to do. It also means you both know, and agree, what you\u2019re aiming for. The format is usually:&nbsp;<\/p>\n<ul id=\"\">\n<li id=\"\">as a [who\u2019s the person who needs to do a specific task?]<\/li>\n<li id=\"\">I need [what do they want to do?]&nbsp;<\/li>\n<li id=\"\">so that [what\u2019s their end goal?]&nbsp;<\/li>\n<\/ul>\n<p id=\"\">For example:<\/p>\n<ul id=\"\">\n<li id=\"\">as a young person who\u2019s stressed out about their relationship with their parents<\/li>\n<li id=\"\">I need to find out who I can speak to at [name of charity]<\/li>\n<li id=\"\">so that I can talk to someone about how I\u2019m feeling<\/li>\n<\/ul>\n<h3 id=\"\">Write the user acceptance criteria<\/h3>\n<p id=\"\"><a href=\"https:\/\/www.gov.uk\/service-manual\/agile-delivery\/writing-user-stories#:~:text=Acceptance%20criteria%20are%20a%20list,'it's%20done%20when%E2%80%A6'.\" target=\"_blank\" id=\"\" rel=\"noopener\">User acceptance criteria<\/a> is a technical term for what the content will look like, and do, if it meets your user need. This step\u2019s optional. But it\u2019s worth trying because it makes it easier to check whether your content is doing its job effectively.<\/p>\n<p id=\"\">This user acceptance criteria is for the user need in the previous section. The content is \u2018done\u2019 (meets the user need) when the young person knows:<\/p>\n<ul id=\"\">\n<li id=\"\">what services the charity offers<\/li>\n<li id=\"\">who can use the services<\/li>\n<li id=\"\">where they can access the services&nbsp;<\/li>\n<li id=\"\">the times that the services are available<\/li>\n<li id=\"\">what the referral process is<\/li>\n<li id=\"\">how long they might have to wait to get the support they need<\/li>\n<\/ul>\n<h2 id=\"\">The pair writing process<\/h2>\n<ol start=\"1\" id=\"\">\n<li id=\"\">If you\u2019re doing an in-person session, put your user needs, and user acceptance criteria, on post-its and stick them where you can both see them<\/li>\n<li id=\"\">If you\u2019re doing a remote session, you\u2019ll be working on the same document and the comms expert will share their screen. You can put the user needs and user acceptance criteria in the chat<\/li>\n<li id=\"\">Your user needs should be your focus as you write<\/li>\n<li id=\"\">Make the text size of your content big enough for you both to read comfortably<\/li>\n<li id=\"\">You can write directly into <a href=\"https:\/\/hemingwayapp.com\/\" target=\"_blank\" id=\"\" rel=\"noopener\">the Hemingway app<\/a> so you\u2019re getting instant feedback on <a href=\"\/resource\/why-readability-is-important-for-your-charity\" target=\"_blank\" id=\"\" rel=\"noopener\">the readability of what you\u2019re writing<\/a>\u200d<\/li>\n<li id=\"\">One person types and the other asks questions. And then you swap roles. When it\u2019s your turn to ask questions, it can be helpful to use phrases like these to keep things focused:<\/li>\n<\/ol>\n<ul id=\"\">\n<li id=\"\"><em id=\"\">do we think our target audience understand [insert potentially difficult term]?<\/em><\/li>\n<li id=\"\"><em id=\"\">we might need to explain this word or spell out that acronym<\/em><\/li>\n<li id=\"\"><em id=\"\">is there an even clearer way we can say that?<\/em><\/li>\n<li id=\"\"><em id=\"\">let\u2019s note that down and come back to it<\/em><\/li>\n<li id=\"\"><em id=\"\">how could we break this section up?<\/em><\/li>\n<li id=\"\"><em id=\"\">should we move this up\/down the page?<\/em><\/li>\n<li id=\"\"><em id=\"\">let\u2019s not concentrate on the detail. We can get it all down and edit it afterwards<\/em><\/li>\n<li id=\"\"><em id=\"\">shall we keep writing? We can sort out the grammar and punctuation later&nbsp;<\/em><\/li>\n<li id=\"\"><em id=\"\">do you think [insert suggestion] could work here?<\/em><\/li>\n<li id=\"\"><em id=\"\">are we sure that users definitely need to know that at this stage?<\/em><\/li>\n<\/ul>\n<ol start=\"7\" id=\"\">\n<li id=\"\">Both of you should think out loud, so the other person knows the reasons for what you\u2019re suggesting<\/li>\n<li id=\"\">Notice, and correct, anything that\u2019s unclear, or factually incorrect, as you go along<\/li>\n<li id=\"\">Swap roles at least every 15 minutes so both of you get a couple of goes at being questioner and typist. It also means that neither of you gets too settled doing either activity<\/li>\n<li id=\"\">Keep reminding yourselves that this isn\u2019t about what you\u2019d like to write. It\u2019s about how well you\u2019re meeting the user needs you\u2019ve agreed for the piece of content&nbsp;<\/li>\n<\/ol>\n<h2 id=\"\">What to avoid<\/h2>\n<p id=\"\">When you\u2019re pair writing, don\u2019t:&nbsp;<\/p>\n<ul id=\"\">\n<li id=\"\">aim for a polished final draft. What you want is a draft that\u2019s easily understandable, meets your user acceptance criteria and is factually accurate You can tidy up grammar and sentence structure afterwards&nbsp;<\/li>\n<li id=\"\">do it for more than an hour at a time. Pair writing can be surprisingly hard work&nbsp;<\/li>\n<li id=\"\">wait more than 15 minutes before swapping.<\/li>\n<\/ul>\n<h2 id=\"\">At the end of the session<\/h2>\n<p id=\"\">Because what you\u2019ve produced won\u2019t be polished and publishable, you\u2019ll need to agree what\u2019s going to happen next. For example, what\u2019s the timeframe for the next steps? Do you need to get more information? Will the SME finish the content and share it, or will the writing expert do this? Does anyone else need to see it?<\/p>\n<h2 id=\"\">After the session<\/h2>\n<p id=\"\">If you need to get input from others, give them a tight deadline for amends \u2013 a couple of days at most. And don\u2019t allow them to track changes, make sure their feedback is comment-only. This helps to keep the momentum going, and maintain the integrity of what you both drafted.<\/p>\n<p id=\"\">Once you have the feedback you\u2019ve asked for, arrange another session with your SME to agree the edits. If you don\u2019t, you\u2019ll end up back in the Tracked Changes Spiral of Doom. And no-one wants that.<\/p>\n<p>\u200d<\/p>\n<p>&#8212;<\/p>\n<p>Photo by <a href=\"https:\/\/www.pexels.com\/photo\/a-man-and-woman-having-conversation-while-sitting-near-the-table-with-laptop-7550542\/\" target=\"_blank\" rel=\"noopener\">MART PRODUCTION<\/a> <\/p>\n","protected":false},"featured_media":18352,"template":"","meta":{"_acf_changed":false,"inline_featured_image":false},"tags":[],"resource-category":[1957],"class_list":["post-18393","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-category-content-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pair writing: a technique for creating user-centred content - ProMo Cymru<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/\" \/>\n<meta property=\"og:locale\" content=\"cy_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pair writing: a technique for creating user-centred content - ProMo Cymru\" \/>\n<meta property=\"og:description\" content=\"This resource is for: digital, website or communication leads who are responsible for the websites of the charity they work for managers, who have subject knowledge of, and are responsible for, services&nbsp; frontline support workers, or other subject matter experts, who might be asked to help with website content It covers: what we mean by [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/\" \/>\n<meta property=\"og:site_name\" content=\"ProMo Cymru\" \/>\n<meta property=\"article:modified_time\" content=\"2024-09-24T07:13:58+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"800\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/\",\"url\":\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/\",\"name\":\"Pair writing: a technique for creating user-centred content - ProMo Cymru\",\"isPartOf\":{\"@id\":\"https:\/\/promo.cymru\/cy\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg\",\"datePublished\":\"2023-04-30T23:00:00+00:00\",\"dateModified\":\"2024-09-24T07:13:58+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#breadcrumb\"},\"inLanguage\":\"cy-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"cy-GB\",\"@id\":\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#primaryimage\",\"url\":\"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg\",\"contentUrl\":\"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg\",\"width\":1200,\"height\":800},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/promo.cymru\/cy\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Resources\",\"item\":\"https:\/\/promo.cymru\/cy\/resource-articles\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Pair writing: a technique for creating user-centred content\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/promo.cymru\/cy\/#website\",\"url\":\"https:\/\/promo.cymru\/cy\/\",\"name\":\"ProMo Cymru\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/promo.cymru\/cy\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/promo.cymru\/cy\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"cy-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/promo.cymru\/cy\/#organization\",\"name\":\"ProMo Cymru\",\"url\":\"https:\/\/promo.cymru\/cy\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"cy-GB\",\"@id\":\"https:\/\/promo.cymru\/cy\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/logo.svg\",\"contentUrl\":\"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/logo.svg\",\"width\":151,\"height\":54,\"caption\":\"ProMo Cymru\"},\"image\":{\"@id\":\"https:\/\/promo.cymru\/cy\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pair writing: a technique for creating user-centred content - ProMo Cymru","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/","og_locale":"cy_GB","og_type":"article","og_title":"Pair writing: a technique for creating user-centred content - ProMo Cymru","og_description":"This resource is for: digital, website or communication leads who are responsible for the websites of the charity they work for managers, who have subject knowledge of, and are responsible for, services&nbsp; frontline support workers, or other subject matter experts, who might be asked to help with website content It covers: what we mean by [&hellip;]","og_url":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/","og_site_name":"ProMo Cymru","article_modified_time":"2024-09-24T07:13:58+00:00","og_image":[{"width":1200,"height":800,"url":"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"7 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/","url":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/","name":"Pair writing: a technique for creating user-centred content - ProMo Cymru","isPartOf":{"@id":"https:\/\/promo.cymru\/cy\/#website"},"primaryImageOfPage":{"@id":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#primaryimage"},"image":{"@id":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#primaryimage"},"thumbnailUrl":"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg","datePublished":"2023-04-30T23:00:00+00:00","dateModified":"2024-09-24T07:13:58+00:00","breadcrumb":{"@id":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#breadcrumb"},"inLanguage":"cy-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/"]}]},{"@type":"ImageObject","inLanguage":"cy-GB","@id":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#primaryimage","url":"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg","contentUrl":"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/640600963eb0e08ccd7af745_pair-writing.jpg","width":1200,"height":800},{"@type":"BreadcrumbList","@id":"https:\/\/promo.cymru\/cy\/resource-articles\/pair-writing-an-introduction\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/promo.cymru\/cy\/"},{"@type":"ListItem","position":2,"name":"Resources","item":"https:\/\/promo.cymru\/cy\/resource-articles\/"},{"@type":"ListItem","position":3,"name":"Pair writing: a technique for creating user-centred content"}]},{"@type":"WebSite","@id":"https:\/\/promo.cymru\/cy\/#website","url":"https:\/\/promo.cymru\/cy\/","name":"ProMo Cymru","description":"","publisher":{"@id":"https:\/\/promo.cymru\/cy\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/promo.cymru\/cy\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"cy-GB"},{"@type":"Organization","@id":"https:\/\/promo.cymru\/cy\/#organization","name":"ProMo Cymru","url":"https:\/\/promo.cymru\/cy\/","logo":{"@type":"ImageObject","inLanguage":"cy-GB","@id":"https:\/\/promo.cymru\/cy\/#\/schema\/logo\/image\/","url":"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/logo.svg","contentUrl":"https:\/\/promo.cymru\/wp-content\/uploads\/2024\/07\/logo.svg","width":151,"height":54,"caption":"ProMo Cymru"},"image":{"@id":"https:\/\/promo.cymru\/cy\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/promo.cymru\/cy\/wp-json\/wp\/v2\/resource\/18393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/promo.cymru\/cy\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/promo.cymru\/cy\/wp-json\/wp\/v2\/types\/resource"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/promo.cymru\/cy\/wp-json\/wp\/v2\/media\/18352"}],"wp:attachment":[{"href":"https:\/\/promo.cymru\/cy\/wp-json\/wp\/v2\/media?parent=18393"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/promo.cymru\/cy\/wp-json\/wp\/v2\/tags?post=18393"},{"taxonomy":"resource-category","embeddable":true,"href":"https:\/\/promo.cymru\/cy\/wp-json\/wp\/v2\/resource-category?post=18393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}