✕

Welsh Minister Launches Meic Helpline’s WhatsApp Service

Welsh Minister launches a new way for children and young people to contact the Meic helpline service.

Welsh Minister for Mental Health and Wellbeing, Sarah Murphy, officially launched the Meic WhatsApp messaging service recently. The WhatsApp option is a new way for children and young people to access free, confidential advice, support and advocacy. This is in addition to Meic’s existing contact options, which include phone, text and online chat.

Delivered by ProMo Cymru on behalf of the Welsh Government, Meic aims to ensure that support becomes more accessible through channels that are familiar to their users.

2024 marked ProMo’s 40th anniversary and we had a celebration in October at our Cardiff offices. This provided an opportunity to officially launch the WhatsApp service. Sarah Murphy was invited to launch the service, and she was thrilled with the development:

“This is absolutely brilliant. Over the past 40 years ProMo Cymru have provided valuable insights into the design and accessibility of digital youth information. The funding for the Meic helpline recognises the important services which underpin the Welsh Government’s commitment to supporting young people,” said Sarah.

“It’s important to make sure that services are easy to access, work together, be trauma informed, and person centred. We can look to the work of Meic and ProMo Cymru as examples of excellent practice.”

Stephanie Hoffman, Head of Social Action at ProMo Cymru, shared insights into the challenges of implementing the new feature:

“Setting up WhatsApp wasn’t straightforward. It wasn’t an option that our call-handling company could offer when we first made enquiries. We had to work with them to make this available. We also had to think about confidentiality and safeguarding concerns and put measures in place to address these,” explained Stephanie.

“It was crucial for us to make this option available as it aligns with our goal of making support accessible in ways that are comfortable for young people.”

Meic is available every day from 8am to midnight. Children and young people can reach out for support through:

  • Phone and WhatsApp message: 080 880 23456
  • Text: 07943 114 449
  • Online chat: www.meic.cymru

Find out more about the Meic helpline service here.

Tania Russell-Owen
22 January 2025

star

Meic

star

News

star

Helpline

divider

Related Articles

Bethan against a black background wearing a brown plaid shirt, smiling.
star

News

Welcome, Bethan!

ProMo Cymru is delighted to welcome Bethan Gallivan to the team as our new Welsh Content and Communications Officer! Bethan has a degree in Journalism, Media and English Literature and brings three years’ experience from their previous role at a youth homelessness charity. They worked closely with young people with lived experience of homelessness, delivering […]

Group photo of MoFG Peer Service Designers with the Welsh Flag outside Helsinki Railway station
star

Codesign

From Gwent to Helsinki: A Mental Health Exchange

In September 2026, nine of our Mind our Future Gwent Peer Service Designers travelled to Helsinki for a week of shared learning with Finnish youth organisation Yeesi, funded by Taith. Written by Lexy, Peer Service Designer, Mind our Future Gwent Background on Mind our Future Gwent Mind our Future Gwent (MoFG) is a five-year collaboration […]

Marco holding his Award
star

News

First Winner of the Graham Benfield Outstanding Achievement Award

ProMo Cymru’s Development Director, Marco Gil-Cervantes, has won the Graham Benfield Outstanding Achievement Award at the Welsh Charity Awards 2026. Marco received the award at the ceremony at the Hilton, Cardiff, on 15th October 2026. A new award with a special meaning The award is new this year. It’s named in memory of Graham Benfield, […]


Charity number: 1094652
Company number: 01816889